Trade at Equifest
Equifest has now firmly established itself as one of the largest competing events in the UK’s equestrian calendar. The festival has attracted over 15,000 competitors and visitors during its tenure at East of England Showground. Following the closure of East of England showground in 2023, the show relocated to Arena UK in Allington, Lincolnshire, just off the A1 which is ideally situated for access to major road links to all over the UK.
The show attracts a wide selection of equestrian and non-equestrian traders, and has grown a reputation for being a successful trading opportunity, with many businesses having attended for a number of years. More exhibitors are getting involved year on year, with the shopping lanes being enjoyed by both competitors and visitors – many of whom stay on site for the duration, enjoying the variety of shops and entertainment on offer.
For more information on Trade Stands, please contact Teresa Stratford at tradestands@equifest.org.uk
Why Exhibit at Equifest
We are committed to supporting you in making your experience a positive one. We want you to be able to showcase your products or services to potential new customers, informing and educating our captive audience of horse enthusiasts about your business.
We continually strive to improve and develop the show, introducing new themes, activities and opportunities to keep things fresh for our visitors to enjoy.
What Do You Get?
- Four FULL days of trading, with various options of open space.
- Dedicated exhibitor parking and camping areas.
- A full listing in our glossy Show Catalogue.
- Business web listing on our website.
- Onsite restaurants and mobile beverages, offering hot and cold meals, with a bar in the evening.
- Roaming site security 24-hours a day during build-up and show days.
- A dedicated Show Office Team ready and willing to offer support and guidance.
Application Form
Print out the form below, complete it, then email to: tradestands@equifest.org.uk
PLEASE NOTE: You will need to have read our TERMS & CONDITIONS in order to complete your application.
Trade Stand Set-up and Opening Hours
Monday 4th August 2025:
2pm – 6pm
Trade Stands
Tuesday 5th August 2025
2pm – 6pm
Trade Stands
Wednesday 6th – Saturday 9th August 2025
6am
Gates Open
8am
Trade Stands/Exhibitors open & Show Start.
6pm
Trade Stands/Exhibitors close & Show Close.
